Making all the difference

  [caption id="attachment_2575" align="alignleft" width="300"]Online Marketing Tools Online Marketing Tools[/caption] Finding the right online marketing tools can make all the difference if you are starting a home business. The problem arises when we have to wade through the vast expanse of available tools and resources to find services and products which actually work and are worth the money. One of the biggest obstacles that aspiring online entrepreneurs run into on their way to making a full-time income online through their blogs is how they allocate their resources. There are two main resources that will cost you if you're starting a business online - number one is your money and number two is your time. So the question you’re always asking yourself is, “do I pay for this with my money or my time?” In fact some online tools, which you’ve paid for, aren't worth wasting your time on even if you could get them for free. Paradoxically, some of the free ones perform better than the tools and programs you've paid an arm and leg for. What I'm saying here is, that price should not necessarily be the determining factor as to the quality and usability of the tool or program. The Problem of a List There's a great deal of subjectivity when it comes to creating a list of online marketing tools, this is because each marketer will find and become comfortable with using certain tools. Some marketers are biased because they were instrumental in the development of a particular tool or program. Here at Small Biz Incubator we have, through trial and error and a great deal of research, created a list of tools and programs that fit within our paradigm on best practices for Internet marketing. This is by no means a complete or definitive list of the tools that we use, these are simply the tools we would recommend to someone who is starting a home business and is new to marketing on the Internet. There are no affiliate links on this list, so we have no financial stake in promoting any of the tools or programs listed below. This list can save you a lot of time, and I believe, a whole lot of money, however, as always I recommend you do your own research so that you can make an informed decision; this is just to help you get a jumpstart. DOMAIN NAMES Finding a truly original and competitive domain name is getting more and more difficult. One recommendation that I would make is, that if it's all possible, try to register your domains all in one or two places (over time you can end up with hundreds of domains), this will make managing them much easier. http://www.namecheap.com/ http://www.godaddy.com KEYWORD TOOLS – SEO RESEARCH SEO and keyword research tools are absolutely vital if you want to be successful building a business online, they help you find the best keywords, those that are popular, relevant, with high traffic volume and low competition. People are seeking information online to solve a problem, they are potential customers. In order to become profitable in any online business you need your blog or website to appear at the top of the search pages in order for prospective customers find you. Basic features of a good SEO and keyword research tool: Searches conducted on all the major search engines for all keywords (e.g. Google, Bing, and Yahoo) Creates a listing of all keywords related to the search phrases that I prospective customer might type in the search bar. Relevant information on who and how many competitors there are competing for each keyword. Analytical information on the strength of each competitor’s online positioning. https://adwords.google.com/select/KeywordToolExternal http://marketsamurai.com The newest keyword tool that we found very useful and powerful is Keyword Blaze. http://keywordblaze.com Here’s a fun and unique keyword discovery tool which searches multiple resources instantly.

Soovle

http://soovle.com/ A good competitive research tool can help you determine you competitors top traffic generating keywords as well as other information about your competitor sites. This will allow you to evaluate the competition before you start the campaign, help you select the best keywords for targeting your campaign and allow you to adjust your strategies to increase or maintain your rankings. Other SEO and Keyword Research Tools: http://tools.seobook.com https://www.wordtracker.com http://www.seomoz.org http://www.semrush.com http://www.alexa.com http://www.domaintools.com http://www.micronichefinder.com/ Analytic Tools Website analytics are absolutely vital if you wish to remain competitive and optimize your business for the best results. The best analytical tools will provide performance metrics, such as, how well your blog or website is doing in meeting your marketing goals, how many and which sites are referring visitors to your site, what keyword searches are being used to find your site and much more. There are two options for website analytics, first you can load analytics program onto your server or you can use third-party tools. The best one is free: http://www.google.com/analytics/ Other analytical tools: http://www.google.com/analytics http://www.google.com/webmasters/tools http://www.bing.com/toolbox/webmasters http://www.google.com/websiteoptimizer http://www.google.com/alerts Link Analysis and Link Building Tools: Bing Webmaster Tools formerly Yahoo! Site Explorer: http://www.bing.com/toolbox/webmaster Majestic SEO http://www.majesticseo.com/ SEMOZ http://www.seomoz.org/ Related to the link building tools are competitive research tools: A good competitive research tool can help you determine you competitors top traffic generating keywords as well as other information about your competitor sites. This will allow you to evaluate the competition before you start the campaign, help you select the best keywords for targeting your campaign and allow you to adjust your strategies to increase or maintain your rankings. A good competitive research too which you can now sign up for is the Bing Webmaster tools, in which the Yahoo Site Explorer tool has been merged. http://www.bing.com/toolbox/webmaster This post so far we have covered the tools that will help you if you're starting a home business online. We have covered the tools you'll need to get you started, the keyword tools to help you find a profitable niche and build a successful business. Next post we will continue more online marketing tools including:
  • Graphic design
  • Autoresponder tools
  • Web design
  • Video resources
  • Social media tools
  • And much more
Continue reading... To Your Outrageous Success, Tom Renfro P.S.: Please click the “Like” button, share with your friends, and leave your comments.  We look forward to hearing from you, or answering your questions. P.P.S.: If you are inspired to learn about  how to build your business successfully, work with us by joining our  Team.  
Online Marketing Tools

The Right Online Marketing Tools

Making all the difference

 

Online Marketing Tools

Online Marketing Tools

Finding the right online marketing tools can make all the difference if you are starting a home business. The problem arises when we have to wade through the vast expanse of available tools and resources to find services and products which actually work and are worth the money.

One of the biggest obstacles that aspiring online entrepreneurs run into on their way to making a full-time income online through their blogs is how they allocate their resources.

There are two main resources that will cost you if you're starting a business online - number one is your money and number two is your time.

So the question you’re always asking yourself is, “do I pay for this with my money or my time?”

In fact some online tools, which you’ve paid for, aren't worth wasting your time on even if you could get them for free. Paradoxically, some of the free ones perform better than the tools and programs you've paid an arm and leg for. What I'm saying here is, that price should not necessarily be the determining factor as to the quality and usability of the tool or program.

The Problem of a List

There's a great deal of subjectivity when it comes to creating a list of online marketing tools, this is because each marketer will find and become comfortable with using certain tools. Some marketers are biased because they were instrumental in the development of a particular tool or program.

Here at Small Biz Incubator we have, through trial and error and a great deal of research, created a list of tools and programs that fit within our paradigm on best practices for Internet marketing. This is by no means a complete or definitive list of the tools that we use, these are simply the tools we would recommend to someone who is starting a home business and is new to marketing on the Internet.

There are no affiliate links on this list, so we have no financial stake in promoting any of the tools or programs listed below.

This list can save you a lot of time, and I believe, a whole lot of money, however, as always I recommend you do your own research so that you can make an informed decision; this is just to help you get a jumpstart.

DOMAIN NAMES

Finding a truly original and competitive domain name is getting more and more difficult. One recommendation that I would make is, that if it's all possible, try to register your domains all in one or two places (over time you can end up with hundreds of domains), this will make managing them much easier.

http://www.namecheap.com/

http://www.godaddy.com

KEYWORD TOOLS – SEO RESEARCH

SEO and keyword research tools are absolutely vital if you want to be successful building a business online, they help you find the best keywords, those that are popular, relevant, with high traffic volume and low competition.

People are seeking information online to solve a problem, they are potential customers. In order to become profitable in any online business you need your blog or website to appear at the top of the search pages in order for prospective customers find you.

Basic features of a good SEO and keyword research tool:

Searches conducted on all the major search engines for all keywords (e.g. Google, Bing, and Yahoo)

Creates a listing of all keywords related to the search phrases that I prospective customer might type in the search bar.

Relevant information on who and how many competitors there are competing for each keyword.

Analytical information on the strength of each competitor’s online positioning.

https://adwords.google.com/select/KeywordToolExternal

http://marketsamurai.com

The newest keyword tool that we found very useful and powerful is Keyword Blaze.

http://keywordblaze.com

Here’s a fun and unique keyword discovery tool which searches multiple resources instantly.

Soovle

http://soovle.com/

A good competitive research tool can help you determine you competitors top traffic generating keywords as well as other information about your competitor sites. This will allow you to evaluate the competition before you start the campaign, help you select the best keywords for targeting your campaign and allow you to adjust your strategies to increase or maintain your rankings.

Other SEO and Keyword Research Tools:

http://tools.seobook.com
https://www.wordtracker.com
http://www.seomoz.org
http://www.semrush.com

http://www.alexa.com
http://www.domaintools.com

http://www.micronichefinder.com/

Analytic Tools

Website analytics are absolutely vital if you wish to remain competitive and optimize your business for the best results.

The best analytical tools will provide performance metrics, such as, how well your blog or website is doing in meeting your marketing goals, how many and which sites are referring visitors to your site, what keyword searches are being used to find your site and much more.

There are two options for website analytics, first you can load analytics program onto your server or you can use third-party tools.

The best one is free:

http://www.google.com/analytics/

Other analytical tools:

http://www.google.com/analytics
http://www.google.com/webmasters/tools
http://www.bing.com/toolbox/webmasters

http://www.google.com/websiteoptimizer
http://www.google.com/alerts

Link Analysis and Link Building Tools:

Bing Webmaster Tools formerly Yahoo! Site Explorer: http://www.bing.com/toolbox/webmaster

Majestic SEO http://www.majesticseo.com/

SEMOZ http://www.seomoz.org/

Related to the link building tools are competitive research tools:

A good competitive research tool can help you determine you competitors top traffic generating keywords as well as other information about your competitor sites. This will allow you to evaluate the competition before you start the campaign, help you select the best keywords for targeting your campaign and allow you to adjust your strategies to increase or maintain your rankings.

A good competitive research too which you can now sign up for is the Bing Webmaster tools, in which the Yahoo Site Explorer tool has been merged.

http://www.bing.com/toolbox/webmaster

This post so far we have covered the tools that will help you if you're starting a home business online. We have covered the tools you'll need to get you started, the keyword tools to help you find a profitable niche and build a successful business.

Next post we will continue more online marketing tools including:

  • Graphic design
  • Autoresponder tools
  • Web design
  • Video resources
  • Social media tools
  • And much more

Continue reading...

To Your Outrageous Success,

Tom Renfro

P.S.: Please click the “Like” button, share with your friends, and leave your comments.  We look forward to hearing from you, or answering your questions.

P.P.S.: If you are inspired to learn about  how to build your business successfully, work with us by joining our  Team.

 

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3 Responses to “The Right Online Marketing Tools”

  1. Great list Tom - the list gives anyone wanting to get started on an online business sites to research. Plus it is a good reminder, for me, to check out sites I have forgotten about or overlooked.

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